Covariant website
Covariant, a growing AI Robotics startup, needed to upgrade their website to showcase the scale of its work and the impact of its products. I contributed to storytelling strategy, messaging, voicing, and web copy.
Client
Covariant
Year
2022
Covariant case studies
As Covariant rapidly scaled its business, the company needed case studies from a variety of customers to prove the urgency and viability of the solutions it offered. I conducted internal and external interviews, strategized the approach to storytelling for each customer story, and put the Covariant perspective into existing pieces.
Client
Covariant
Year
2022
Covariant blog
Expanding marketing and sales teams needed a steady stream of varied content for their outreach efforts. I audited the Covariant blog as well as that of competitors, interviewed outreach team members, and conducted audience research to create editorial plans and a publication production process. Then I wrote and published content, collaborated with the social media team to promote that content, and solicited and edited content from other team members.
Client
Covariant
Year
2022